Watch us build college media’s best Web site

Welcome to The Daily Tar Heel‘s Magic Bullet, the development blog for our new Web site and content management system. Here we will outline what we’re looking for in our new CMS and Web site in our quest to have the best college media site in the country.

The blog’s title comes from how Andrew explains online journalism to folks who ask him about the current pains in the industry. There’s no magic bullet that will save newspapers, no simple steps that will make news organizations more effective online. Each organization needs to find what works best for it. Here, the DTH plans to find our magic bullet, and hopefully set an example for newspapers around the country.

The contract is signed. We are leaving College Media Network (a.k.a. College Publisher), and building our own Drupal-based site. In essence, we’re starting from scratch. We’re having a conference call with the site developer tomorrow. Be sure to check back to watch this all unfold. Check out our work-in-progress list of requirements.

Our primary bloggers:

Andrew Dunn, editor-in-chief.

Sara Gregory, managing editor/online.


2 Responses to “Watch us build college media’s best Web site”

  1. 1 Brian Immel
    April 14, 2009 at 4:26 pm

    Congrats on the move. Good luck with your efforts.

  2. April 17, 2009 at 8:03 pm

    Best of luck on your efforts. I think you will find that you will have more control over your content and the way you present it. There are lots of drupal plug-ins you can incorporate to put together a really nice site. I will follow your progress on twitter.

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The Magic Bullet

Our goal for next year is to bring The Daily Tar Heel to the forefront of online innovation. We've got an opportunity to create a CMS that will help the paper transition to Web-first publishing and facilitate an online mindset among staff. We believe there's no magic bullet that will solve every newspaper's problems online, but we're trying to find the magic bullet that will solve ours. This blog will chronicle The Daily Tar Heel's move off of College Media Network onto a Drupal CMS.

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